999: What’s Your Emergency? is a documentary series with access to all areas of the emergency services in the seaside town of Blackpool. From the moment 999 is dialled we follow the police, fire and ambulance services as they race to respond. Ambitious and grand in scale, this all-encompassing access will make 999: What’s Your Emergency? a landmark event in Channel 4’s 2012 schedules. Featuring compelling characters and desperate and dangerous situations, it continues Channel 4’s commitment to documenting the working lives of society’s key workers in a compelling, human and engaging way. With high production values and crafted editing this series is set to show the unvarnished reality of life on the frontline of emergency services in Britain today.